Expert view: Campaigning - Is it time we ditched the celebs?

By Dean Russell, Third Sector, 7 May 2008

As the McCartney divorce proceedings become a faded memory, I still can't help feeling that Heather didn't dent only Sir Paul's bank balance, but also the reputation of celebrities who endorse charities. I am in no position to doubt her sincerity, but surely the emphatic promotion of her charity work has ended up looking incredibly self-serving.

What Heather forgot to mention was her ex-husband's involvement with more than 12 charities compared with her five (according to www.looktothestars.org). Does that make him even more righteous? Either way, there is a natural cynicism towards any celebrity who makes such a noise about their good deeds. Just look at...