This year’s Big Give Christmas Challenge could be the biggest yet after the charity announced that more match funding from campaign champions would be available.
Founded by the entrepreneur and philanthropist Sir Alec Reed, the Christmas Challenge helps UK-registered charities raise funds for their causes, offering supporters of participating charities the opportunity to have their donations doubled on theBigGive.org.uk when the campaign goes live on #GivingTuesday (28 November this year).
Now in its 10th year, the Big Give has raised more than £78m since it was launched in 2008.
The champions, which provide some of the funding to double online donations, have previously included the Cabinet Office, the Helen Hamlyn Trust, the Reed Foundation, the Childhood Trust and the Garfield Weston Foundation. This year, new champions include the Coles-Medlock Foundation, the Four Acre Trust, and the Hospital Saturday Fund. They will provide funding alongside the Reed Foundation, the Childhood Trust, Ethiopiaid and the magazine Candis.
Alex Day, director of the Big Give, said: "We know that the campaign has an incredible impact on charities: 98 per cent of participating charities last year would recommend the campaign to other organisations for good reason.
"We’re very excited about being able to play a role in helping charities to find innovative ways to raise funds for their causes."
First-stage applications are open until 7 July and charities can find out more here.