Book review: Creativity at Work

Emma De Vita reviews the book by Ros Taylor

Creativity at Work
Creativity at Work

Creativity is what all organisations like to boast they possess in bucket-loads, and every manager is under pressure to get their team's creative juices flowing quickly and efficiently. But how?

First, you must empower your staff to come up with their own ideas at work and have the courage to voice them. Reward individuals and teams for their ideas and promote someone who is known to have them.

Second, be energetic. "Ideas certainly do not happen in a meeting that is tedious and delivers only information," Taylor writes. So the challenge is how to make your meetings lively and energetic. Perhaps you can take everyone for a walk outside in the summer? Or use art, music or sculpture to stimulate?

Third, you must be courageous. Taylor asked a group of bankers she was coaching to draw how they felt their week had gone. One manager decided to use the exercise in his own monthly meetings, and this became popular. But, bankers being bankers, the art got competitive, with people signing up for painting classes.

You don't need to encourage such 'alpha' behaviour, but why not put that whiteboard to a new use in your next team meeting?

Emma De Vita is books editor of Management Today

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +

Latest Jobs

RSS Feed

Third Sector Insight

Sponsored webcasts, surveys and expert reports from Third Sector partners


Expert Hub

Insurance advice from Markel

Cyber and data security - how prepared is your charity?

With a 35 per cent rise in instances of data breaches in Q2 and Q3 last year, charities must take cyber security seriously

Third Sector Logo

Get our bulletins. Read more articles. Join a growing community of Third Sector professionals

Register now