Business Charity Awards: Sponsor's welcome

John Low, chief executive of the Charities Aid Foundation talks about his organisation's commitment to encouraging effective partnerships

John Low, chief executive, Charities Aid Foundation
John Low, chief executive, Charities Aid Foundation

The Charities Aid Foundation is proud to be the headline sponsor of the Business Charity Awards 2011. Our second year of association with the awards reflects our commitment to encouraging effective partnerships between charities and companies. As an organisation that works to maximise the impact of charitable giving, CAF helps companies find innovative, effective and sustainable ways to develop and build upon their charitable partnerships.

The Business Charity Awards stand out because of the emphasis they place on partnerships - relationships developed over time, for mutual benefit, which deliver positive impact on communities.

Business charity partnerships are increasingly in the spotlight, partly because they can help to address current funding challenges in the voluntary sector. Yet it is the inherent benefits of the partnership approach that attract more companies each year, as is borne out by the number and variety of entries to this year's awards.

There are tremendous success stories among the winners and shortlisted entrants in these pages, each reflecting the real business benefits in areas such as corporate reputation, staff engagement and skills sharing, as well as the greater impact achieved for each charitable cause.

This has been made possible by the companies that have thought creatively and strategically about their community investment and the transformative result they are aiming for; and by the charities that, through their vital work, provide the means to achieve it.

On behalf of CAF, I congratulate all of these organisations that are helping set such inspiring examples, not least to those of you who will read this brochure and think: "We could do that too!"

We look forward to seeing your applications in 2012.

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