CfBT Education Trust rebrands to the Education Development Trust

The change will occur from 1 January, but the charity declines to reveal how much the rebranding has cost

The new logo
The new logo

The education charity CfBT Education Trust is changing its name to the Education Development Trust.

The charity, which will adopt its new name on 1 January, says the new title better represents the charity’s work across the world and its focus on school system reform.

It has adopted the strapline "Transforming lives through improving education around the world".

A spokeswoman for the charity declined to disclose the cost of the rebrand.

The charity, which is based in Reading, Berkshire, is also moving to a new head office within the town on 21 December.

The charity was set up as the Centre for British Teachers in 1968 to supply English teachers to the German market, but changed its name to CfBT Education Trust as it expanded its operations around the world, particularly in Asia, Africa and Europe.

Steve Munby, chief executive of CfBT Education Trust, said in a statement that the charity’s ethos, heritage, expertise and experience had not changed as a result of the rebrand.

"From my years of experience in leading school system reform, I know there is no single solution," he said. "That is why clients call on the combined expertise of the Education Development Trust to deliver the outcomes they and every child needs."

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