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Horse charity rebrands
By Mathew Little, Third Sector Online, 9 May 2008
The International League for the Protection of Horses has changed its name to World Horse Welfare.
The charity says the name change, which is the first the organisation has undergone since its formation in 1927, will allow it to reach a wider audience in the UK and overseas. The decision comes after extensive research with supporters, staff and the general public lasting more than a year....
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