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Communications

Charity communications and campaigning news, in-depth reporting, best practice, expert advice and discussion, including advertising & publicity, branding & reputation and web sites.

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Latest Charity Communications

NCVO unveils text explaining how charities work

NCVO unveils text explaining how charities work

Daily Mail apologises for 'pro-terrorist charity' jibe

Daily Mail apologises for 'pro-terrorist charity' jibe

Macmillan still the most recognised charity brand

Macmillan still the most recognised charity brand

Tailor your communications, says digital agency Shout

Tailor your communications, says digital agency Shout

Volunteering and giving levels flat in 2015/16

Volunteering and giving levels flat in 2015/16

Watch: War Child's hard-hitting video game-style ad

Watch: War Child's hard-hitting video game-style ad

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Communications Comment


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Communications Good Practice

How your charity can work with vloggers

How your charity can work with vloggers

YouTube can be a powerful tool for charities that want to get their messages across, writes Kirsty Marrins

Vicky Browning: Keep it trendy when speaking to Generation Y

Vicky Browning: Keep it trendy when speaking to Generation Y

Fundraising communications need to hook young people in by taking advantage of their selfishness, writes the director of CharityComms

Vicky Browning: Shining a light on the great work charities do

Vicky Browning: Shining a light on the great work charities do

Charity communications professionals must work closely with finance departments to highlight annual reports and accounts, writes our columnist

Sue Tibballs: The government might learn from EU debate

Sue Tibballs: The government might learn from EU debate

Encouraging charities to campaign is crucial as the whole concept of the big society was surely about that, argues the chief executive

The tricky task of getting a charity message to men

The tricky task of getting a charity message to men

Charities that want to reach out to the notoriously reluctant male audience need to be creative to do so, writes Susannah Birkwood

Linda Butcher

On charity campaigning

Charities And Digital Media

Expert advice and case studies on using digital media to campaign for change and communicate with supporters.

 

Campaign case studies

PizzaExpress and Macmillan join hands

PizzaExpress and Macmillan join hands

Macmillan Cancer Support's partnership with PizzaExpress has raised thousands in donations but has also forged closer relationship with an already engaged social media audience

Digital campaign: Macmillan launches Local Cancer Intelligence tool

Digital campaign: Macmillan launches Local Cancer Intelligence tool

Macmillan Cancer Support and the Northern Ireland Cancer Registry developed the website to provide a single point of access for cancer data in Northern Ireland

Connecting the dots links campaigners with programme participants

Connecting the dots links campaigners with programme participants

How Sightsavers incorporated International Women's Day to highlight the challenges of gender and disability in Uganda

Amnesty takes advantage of podcast 'renaissance'

Amnesty takes advantage of podcast 'renaissance'

Recent podcast successes have prompted the human rights organisation to produce digital content with depth to get its message across in the In Their Own Words series

Measuring a charity's impact

Measuring a charity's impact

How charities can measure and communicate their impact on their cause area.

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