Corporate in-kind giving could grow by £80m

UK businesses could donate a further £80m of unwanted stock to charity, according to In Kind Direct.

The charity is appealing for UK businesses to donate unwanted stock to voluntary groups after its latest report showed they produce enough surplus products to fill 80 Olympic sized swimming pools every year. Cleaning products, toiletries and toilet paper top the list of items most needed by charities, it said.

“Every day in the UK, charities struggle to raise sufficient funds to purchase essential items,” said Robin Boles, chief executive of In Kind Direct, which commissioned the study to show the vast potential for the growth of in-kind giving. “At the same time, manufacturers and retailers will send these very same items to landfill.”

The charity, which redistributes surplus stock from businesses to other charities, hopes the report will help it recruit new businesses.

Products most needed by charities

1. Household cleaning products
2. Basic toiletries
3. Toilet paper
4. Office supplies
5. Cookware, kitchenware and tools
6. Toys
7. Household linen
8. Arts and crafts materials
9. Clothing
10. Sports clothing/equipment

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