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Fundraising Good Practice

Good practice, case studies, expert advice and tips for charity and voluntary sector fundraisers, including digital, corporate, trust and street fundraising, direct marketing and events.

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Latest Fundraising Good Practice

Analysis: Is it a good idea to merge fundraising and comms?

Analysis: Is it a good idea to merge fundraising and comms?

Some charities have found that combining the two departments has improved their effectiveness. Susannah Birkwood asks experts about the pros and cons

Julie Verhaar 'has the fighting spirit' to succeed at Amnesty International

Julie Verhaar 'has the fighting spirit' to succeed at Amnesty International

Verhaar joins the human rights organisation in the newly created role of senior director, fundraising and growth

The lessons that CRUK learned from nomakeupselfies

The lessons that CRUK learned from nomakeupselfies

Cancer Research UK did not start the social media craze of sharing photos of faces without make-up, but it responded fast and made the most of it, as Susannah Birkwood found out

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Fundraising Case Studies

Case Study: Midlands Air Ambulance Charity and RAF Museum Cosford

Case Study: Midlands Air Ambulance Charity and RAF Museum Cosford

The West Midlands charities raised £30,000 by holding a motorcycle ride and a festival

Case study: Douglas Macmillan Hospice

Case study: Douglas Macmillan Hospice

The charity's Dare to Bare campaign used good, clean nudity to raise more than £10,000

Case study: Concern Universal

Case study: Concern Universal

The international development charity has devised a simple campaign to suit the festive season

Case Study: Breakthrough Breast Cancer

Case Study: Breakthrough Breast Cancer

The charity's TLC Text-to-Get campaign is taking a sensitive approach to new donors

Big Giver

Big Giver: Community Foundation Tyne & Wear and Northumberland

Big Giver: Community Foundation Tyne & Wear and Northumberland

Big Giver: London Community Foundation

Big Giver: London Community Foundation


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Forthcoming Events

Fundraising: Strategy and management skills (management level)

  • Wed 3 Sep 2014
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Developing a fundraising strategy

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Acevo Women CEOs Summit 2014

  • Thu 11 Sep 2014
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