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Fundraising Good Practice

Good practice, case studies, expert advice and tips for charity and voluntary sector fundraisers, including digital, corporate, trust and street fundraising, direct marketing and events.

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Latest Fundraising Good Practice

How has the Innovation in Giving Fund made a difference to charities?

How has the Innovation in Giving Fund made a difference to charities?

Four years on, Nesta says it now wants to focus on replicating existing ideas. Susannah Birkwood reports

Stephen Pidgeon: Our task goes hand in hand with campaigning

Stephen Pidgeon: Our task goes hand in hand with campaigning

The results are hugely positive when fundraising and campaigning march together, writes our columnist

The payroll giving record of the biggest UK charities

The payroll giving record of the biggest UK charities

Take-up of the scheme among large charities has been good - but the rate of participation is relatively low, writes Susannah Birkwood

Toilet-twinning initiative that shows can-do spirit

Toilet-twinning initiative that shows can-do spirit

Susannah Birkwood reports on an unusual scheme that aims to raise awareness of and funds for better sanitation in developing countries

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Fundraising Case Studies

Legacies: Guide Dogs broadens its appeal

Legacies: Guide Dogs broadens its appeal

An advertising campaign across print and radio has proved profitable for the charity, as Susannah Birkwood finds out

The lessons that CRUK learned from nomakeupselfies

The lessons that CRUK learned from nomakeupselfies

Cancer Research UK did not start the social media craze of sharing photos of faces without make-up, but it responded fast and made the most of it, as Susannah Birkwood found out

Crossing the UK with young people's support

Crossing the UK with young people's support

Beeline Britain is a fundraising expedition project that completed the first-ever straight-line journey between Land's End and John O' Groats to raise money for Blesma, the charity for wounded and limbless veterans

Case Study: Midlands Air Ambulance Charity and RAF Museum Cosford

Case Study: Midlands Air Ambulance Charity and RAF Museum Cosford

The West Midlands charities raised £30,000 by holding a motorcycle ride and a festival

Big Giver

Big Giver: Community Foundation Tyne & Wear and Northumberland

Big Giver: Community Foundation Tyne & Wear and Northumberland

Big Giver: London Community Foundation

Big Giver: London Community Foundation

Big Giver: Lloyds Bank Foundation

Big Giver: Lloyds Bank Foundation

Big Giver: John Lyon's Charity

Big Giver: John Lyon's Charity

Big Giver: The Wolfson Foundation

Big Giver: The Wolfson Foundation


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