FUNDRAISING NEWS: Fire services event narrowly achieves break-even figures

The Fire Services National Benevolent Fund has declared its 60th anniversary celebrations at the Royal Albert Hall a success, despite failing to meet ambitious fundraising targets.

The Spirit of Fire event on 29 June was originally expected to bring in £100,000, but in the weeks leading up to the day the charity thought that it might struggle to break even because of public apathy and sparse media coverage following the fire strikes.

After some last-ditch attempts to promote the event, the fund managed to cover the organisational costs. Donations and merchandise sales on the day then took the fundraising total to £11,000. More than 350 new gift aid subscribers were also signed up.

"We were worried about the event," said spokeswoman Sam Fay. "We are a small charity that supports a niche market, so hiring the Royal Albert Hall could have wiped us out. Thankfully, the lack of media support did nothing to deter the crowds from attending."

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Follow us on:
  • Facebook
  • LinkedIn
  • Twitter
  • Google +

Latest Jobs

RSS Feed

Third Sector Insight

Sponsored webcasts, surveys and expert reports from Third Sector partners

Markel

Expert Hub

Insurance advice from Markel

Cyber and data security - how prepared is your charity?

With a 35 per cent rise in instances of data breaches in Q2 and Q3 last year, charities must take cyber security seriously

Third Sector Logo

Get our bulletins. Read more articles. Join a growing community of Third Sector professionals

Register now