- This article was amended on 15 March 2017; please see final paragraph
The fundraising events technology company Givergy has merged with the UK and European operations of GiveSmart, which produces technology for events such as silent auctions.
The newly formed organisation will operate under the Givergy brand name, and in the long term will merge client lists and combine technologies and services to provide the same service to all clients.
However, in the short term, Givergy said, all existing GiveSmart clients would be able to choose which company’s technology they wished to use for forthcoming events.
The US branch of GiveSmart will continue to operate as a separate entity.
Jon Douglas, managing director of Givergy, said the two companies shared a love for technology and innovation and an understanding of the charity sector, and it was a privilege to welcome GiveSmart into the Givergy brand.
In the past 12 months, Givergy and GiveSmart have supported a combined total of more than 1,500 events and online auctions, and raised more than £25m for UK charities, Givergy said.
Max Romer, managing director of GiveSmart, said: "This merger takes the best from both growing businesses and opens opportunities for significant efficiencies, passing the savings on to the charities themselves.
"This is a very logical step forward for GiveSmart UK and Givergy, and I am excited to see how the combined efforts result in a household name for fundraising events across the UK and Europe."
- The article originally said Givergy had taken over GiveSmart