Breadcrumbs

Communications Good Practice

Good practice, case studies, expert advice and tips for charity and voluntary sector communications and PR managers and practitioners, including branding & reputation, advertising & publicity, websites and campaigning for change.

Latest Campaigns

Buscot Park: The NT property is a favourite of Kelly Hoppen

Case study: National Trust

The trust's latest campaign focused on celebrating the special places people love to visit

 
 
Oxfam's Behind the Brands campaign

Case Study: Oxfam

The aid and development charity has become a 'critical friend' of the major food brands as part of its latest campaign, Behind the Brands

 
 
Anthony Nolan's latest campaign

Case study: Anthony Nolan

The blood cancer charity's latest advertising campaign targeted an unreceptive audience

 
 
Mo Farah

Case study: The Mo Farah Foundation

Medallist's charity encouraged people to upload their own 'Mobot' videos

 
 

Latest Digital Media

Global Witness campaign video

Global Witness

The campaign group, which works to show the links between environmental exploitation and human rights abuses, enlisted the help of the naturalist and comedian Bill Oddie for its latest campaign video

 
 
Age UK's Care in Crisis campaign

Age UK

The charity that helps to support the elderly has launched an interactive video as part of its Care in Crisis campaign

 
 
The Bangladeshi factory collapse

War on Want

The anti-poverty charity launched an online petition after the Bangladesh factory tragedy to pressure retailers to pay compensation to the victims' families

 
 
Global Poverty Project's Live Below the Line campaign video

Global Poverty Project

The education and campaigning charity, set up to increase the number of people taking action against extreme poverty, has launched a viral video to support its Live Below the Line challenge

 
 

Campaigning For Change

Interview: Mike Schwarz The new chair of trustees at the Sheila McKechnie Foundation says campaigners are a force for good and need strong support

Interview: Krysten Swindells The acting head of marketing and communications at the Air Ambulance Service, which flies helicopters in four midlands counties, talks to Gemma Quainton about making decisions under pressure

Interview: Seamus O'Farrell The director of communications at Prostate Cancer UK argues that the small screen is still the best medium to raise awareness

Interview: Amanda Thomson The communications and research manager at Action on Addiction, the charity that helps with the prevention and treatment of drug and alcohol addictions, says taking the initiative is a key part of good press work

Interview: Leora Hanser The direction of communications and fundraising at the Women's Sport and Fitness Foundation talks to Gemma Quainton about influencing media, sponsors and government


Additional Information

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Events

eFundraising Forum

  • Date: Wed 5 Jun 2013 - Wed 5 Jun 2013
  • Venue: London

Once upon I wish I’d thought of that

  • Date: Thu 6 Jun 2013 - Thu 6 Jun 2013
  • Venue: Bishopsgate Institute, London EC2M 4QH

Charity Accounting and Independent Examination course

  • Date: Tue 18 Jun 2013 - Tue 18 Jun 2013
  • Venue: Central London

Third Sector Insight