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The Fundraiser's Toolkit - Corporate Fundraising
Good practice, case studies, expert advice and tips on corporate fundraising for charities.
How charities can win corporate backers
Partnerships such as the one between the Prostate Cancer Charity and Royal Mail can help with fundraising and other benefits in hard times. Mathew Little talks to the experts and comes up with 10 tips
Debate: What makes a successful bid for a charity of the year partnership?
Three charities that have recently landed partnerships with businesses reveal how they approached the pitch
Companies should target their giving as corporate donations fall, says think tank
Guidance published by New Philanthropy Capital says they should focus on effectiveness, money management and robustness of governance as donations drop by £46m
Be bullish with corporate partners, charities told
Save the Children's Douglas Rouse told conference delegates to 'aim high and be bold'
Debra Allcock Tyler: The 'cool club' of corporate giving
Smaller charities will always lose out to larger ones in the battle for corporate sponsorship, says our columnist
Private funders 'best placed' to support early interventions
Research commissioned by Barclays Wealth says philanthropists and corporate funders can take risks on early intervention initiatives that government will not support
Report reveals benefits of corporate partnerships with charities
Some charities take a 'one-dimensional' approach by concentrating only on access to funds, says social responsibility firm C&E
Analysis: Where should the line be drawn on accepting gifts?
Sophie Hudson looks at charities' compliance with the Institute of Fundraising code that says they should have a 'clear policy' on offers from questionable sources
Beware evolving corporate responsibility programmes, warns Deloitte
More Than Just Giving report says many firms now focus not on giving money, but on improving their strategic relations with government and suppliers
Business Charity Awards: Outstanding Team - Winner: Lloyds Banking Group and British Heart Foundation
Awarded to the team in a business that has most successfully worked to improve its support for corporate social responsibility or charity
Debate: Is in-kind support from businesses a burden rather than a benefit?
A recent publication revealed a trend towards more in-kind giving from companies, rather than cash gifts
Survey finds younger staff want more charitable opportunities
Majority of respondents want their employers to improve corporate social responsibility
Helen Wadham: CSR is about a lot more than money
The best collaborations go way beyond just getting more cash, says the senior lecturer at Staffordshire University
Corporate partnerships should be 'creative alliance', says Deloitte
Consultancy urges voluntary organisations to understand the motivations, aims and strengths of business partners
Clothing deal is most admired corporate-charity partnership
Survey of practitioners ranks corporate-charity partnerships but identifies performance measurement as biggest challenge to future tie-ups
Charities urged to sell their intellectual capital to firms
Fundraisers should consider what expertise their charities could sell to help their corporate partnerships, conference told
Charity sector 'should think more corporately' about fundraising
Charities need to consider the strategic advantages corporate partnerships could offer, Congress to be told
Limited endorsement of corporate volunteering
Majority of volunteers say they have not significantly improved their skills, says survey report
No-strings cash from business in return for charity knowledge
In a break from traditional corporate funding, Legal & General is attempting to improve its business by offering money to charities in exchange for their expertise. Tristan Donovan finds out how it works
Think before you ask for corporate donations, charities urged
Too many ignore funding priorities, says Kay Allen, the Royal Mail's CSR chief
Courting the corporates
Businesses are tightening their purse strings, and charities are having to adapt. How is corporate fundraising being affected by the recession?
Family firms 'more loyal in their giving'
Owners want donations to have lasting imapct, research finds
'CSR is not the preserve of boom time'
Watch experts from Third Sector's 2008 CSR summit explain how to get the most from corporate partnerships in an economic downturn
Regulation with Rosie: Corporate partnerships
The Charity Commission's Rosie Chapman on corporate partnerships.
The Fundraiser's Toolkit
Expert advice, tips and good practice case studies
Case studies
Business partner: Save the Children UK and FirstGroup
The bus operator has donated advertising space to the children's charity
Business partner: Oxfam and PizzaExpress
The partnership has been about more than just giving the charity money
WaterAid and Belu
The international development charity teams up with the bottled water social enterprise
Marie Curie Cancer Care and Txtlocal
The cancer charity hopes to reach out to givers with texts through its new corporate partnership
Save the Children and Mothercare
The children's charity and parenting retailer have launched a global partnership with events planned all over the world
British Heart Foundation and Lloyds Banking Group
The charity's record-breaking partnership with the high-street bank
The Prostate Cancer Charity and LoveFilm
The charity wants to tell the DVD company's young market that prostate cancer is not an old man's disease
Marie Curie Cancer Care and Tesco
The charity's tie-up with the supermarket giant has smashed previous records
Additional Information
Most read
- The Co-operative Group and British Gas are among the big winners at the Business Charity Awards
- Local fundraising training scheme for volunteers offered to other CVSs
- Camelot chief wants to raise awareness of Lottery's good causes
- Nesta unveils online directory of UK crowdfunding platforms
- BBC apologises to Help for Heroes over 'misleading' Newsnight report
- National Lottery ticket sales reach all-time high of nearly £7bn in 2012/13
Most commented
Events
Conducting effective member research to drive membership value and growth
- Date: Thu 23 May 2013 - Thu 23 May 2013
- Venue: National Liberal Club, London
Enhance your email marketing workshop
- Date: Thu 23 May 2013 - Thu 23 May 2013
- Venue: Holborn, London
Third Sector’s Measuring & Evaluating Outcomes In Practice Conference 2013
- Date: Thu 23 May 2013 - Thu 23 May 2013
- Venue: London
Third Sector Insight
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Predicting Future Donor Behaviour to Maximise Funds (Document)
The majority of traditional charity donors are ...
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A Digital Face-to-Face Revolution (Document)
Face-to-face fundraising is without doubt the m...
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UK Corporate Citizenship In The 21st Century (Document)
This expert report asks 'What role should ...










































