Collection firm censured

By Emma Rigby, Third Sector, 26 September 2007

The Advertising Standards Authority has upheld a complaint against a leaflet for a door-to-door clothing collection because the text did not clearly state that the collection was operated by a company, not a charity.

The leaflet was headed "Third World Clothing Collection" and asked people to donate spare clothes "that will be sent to the Third World, where they will be sorted and worn again". But complainants claimed the wording was misleading because it used emotive language that implied the leaflet was from a...

New users register here FREE for full access

Sign up free to the all-new ThirdSector.co.uk and get:

  • Daily breaking news The latest fundraising initiatives, campaigns, financial news, people moves and much more
  • News by email Sign up to daily and weekly bulletins relevant to the fields that interest you
  • Resource library A wealth of advice and tips to help you do your job better
  • Archive A full, searchable archive of every article since 2002
  • Analysis and comment Read what the experts and your peers think about current issues, and join the discussion

Your details

Choose your preferred email form:

Data protection

Bulletins