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Poppy Appeal raised more than £30m
By Paul Jump, Third Sector Online, 20 May 2008
The Royal British Legion's Poppy Appeal raised a record £30m in 2007, delegates at the charity's annual conference in Southport were told. The sum represents a 15 per cent increase on the 2006 total of £26m.
Russell Thompson, director of national events and fundraising at the legion, said the increase could partly be attributed to the charity’s Honour the Covenant campaign last September, which urged the Government to fulfil its commitment to care for stricken soldiers returning from Iraq and Afghanistan. “It caught the imagination of...
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