Partnership breaks all expectations

A fundraising partnership between Leukaemia Research and Argos has doubled its original target of £400,000 to raise £800,000 for the charity.

Argos staff at Shrewsbury
Argos staff at Shrewsbury

The retailer and the charity teamed up for in-store fundraising events and collection days. Customers were given the option of adding a 20p donation to any items bought from the chain of shops.

Funds raised during the year-long Saving and Improving Lives Together appeal will support a new database that will store symptoms and treatments of different blood cancers. Argos's new partner for 2008/09 will be the British Heart Foundation.

In a separate corporate partnership, Marie Curie Cancer Care is set to receive £1.55m after its two-year partnership with DIY store chain Homebase concluded. The amount tripled the original fundraising target of £500,000. The money will fund 77,500 hours of home-nursing care.

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