Public Fundraising Regulatory Association calls for changes to Telephone Preference Service

It says the current system does not maximise opportunities for fundraisers

The Public Fundraising Regulatory Association has backed calls for reform of Telephone Preference Service regulations.

Telephone fundraising agency Relationship Marketing published a paper in March calling for reform of the system, which does not allow members of the public to block calls from private companies but allow contact from charities.

A spokesman for the PFRA said the existing system was a "one-size-fits-all" regulation that "does not constitute best regulatory practice, does not maximise donor choice and does not maximise opportunities for charities to fundraise".

He added: "Although a campaign to reform the system risks a confrontation with the consumer protection lobby, fundraisers must be prepared to take this on."

The Institute of Fundraising announced earlier this month that it would consult its members to find out whether there was an appetite among fundraisers to lobby for a change to the regulations.

The consultation will also ask fundraisers whether there should be an exemption, opt-out or opt-in system for telephone fundraising.

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