Brand Report: Scope
17 Apr 2012 | by John Plummer
The disability charity chose a new purple look as part of its major rebrand
How the main UK charity for combating strokes created a new logo
The disability charity chose a new purple look as part of its major rebrand
The migraine charity has a new name and a new logo
The organisation is preparing for charitable status with new branding, finds John Plummer
Bankers charity rebranded because its previous name was old-fashioned
The national organisation, which promotes social enterprise in the UK, gave itself a fresh look with a new name and logo
Mental health charity Rethink's rebrand spells out a clearer identity
The children's charity decided to rebrand to boost recognition and raise its public profile
World Emergency Relief rebranded to Emerge Poverty Free to give a clearer indication of the charity's core work in sustainable development
The education charity decided to drop Minerva, the goddess of wisdom, from its logo after discovering many people did not recognise her