Site Visit: MindFull

The website is designed to help 11 to 17-year-olds to improve their emotional wellbeing and mental health


MindFull is an online service for 11 to 17-year-olds, launched recently by the BB Group, which provides support, information and advice about mental health and emotional wellbeing


The website is designed to help 11 to 17-year-olds to improve their emotional wellbeing and mental health. Young people can access professional counselling, information, advice and guidance from mental health professionals. The BB Group consulted young people at every stage of the design process by using online and offline focus groups. It was developed in-house by the charity's digital team.

Design and content

The home page has a clean, basic design, clearly setting out what the service offers young people. The images are quite childish in design, but are welcoming and make the site seem non-threatening and approachable. It is easy to navigate and the design becomes more interesting and vibrant throughout the site. A clear, bright colour theme runs across the pages, giving it a cohesive look.

The website offers three services: counselling, mentoring and self-help, allowing young people to select and personalise the type of support they want. It is designed to mirror the offline process of counselling as much as possible, putting in place the same detailed assessments.

Special features

The site features a range of therapeutic tools that counsellors can use when working in an online setting, including one-to-one video counselling, art therapy and consent/suitability assessment. The charity has built new ways of measuring the impact of its programmes on the young people it works with.

MindFull says:

"Designed by young people, for young people, the MindFull website is a safe, inclusive experience for teenagers who are seeking support."

Navigation: 4
Accessibility: 4
Innovation: 4
Content: 4
16 OUT OF 20

Gemma Quainton recommends


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