Our Team: Brandon Trust

Lisa Cousins, head of fundraising at the learning disabilities charity, talks about her team

Lisa Cousins
Lisa Cousins

- How many fundraisers are there?

We are a new team consisting of four fundraisers and one part-time member in charge of admin. The department was launched at the start of the year and is based in Bristol.

- What do you do?

Because of government spending cuts, the Brandon Trust is having to capitalise on its charitable status for the first time, so we strategise how to raise funds. For now, we are fundraising locally and concentrating on charitable trusts and foundations, corporate partnerships, direct marketing and individual giving.

- How much do you raise?

This year, we are hoping to raise at least £400,000. We expect £100,000 of that will be spent on campaigns, marketing and running the department.

- What's in the pipeline?

We aim to bring Brandon Trust's brand to the fore. The charity has a relatively low profile because it has not had to focus on fundraising before. We will have a new logo and strapline in April. Our five-year strategy is to raise between £5m and £6m. Our beneficiaries are based in the south-west, but over the next five to 10 years we hope to support people nationwide.

- What's it like in the office?

The situation is a baptism of fire - we are all new because the department was launched only in January. Everybody is great, though. We are getting all the vital ingredients in place, such as the database. My colleagues are friendly and we come from a wide range of sectors, so we are buzzing with ideas. 

Interview by Claire Twyman

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