My Week: Ed Parker gets used to cold weather

The chief executive of Walking With The Wounded recounts his week

Ed Parker
Ed Parker

Monday: I returned last Saturday from two weeks of training in Iceland, where we selected the three teams that will be racing south in our South Pole Allied Challenge. Now it is back to the reality of our core work. The charity is fairly well known for its exploits in extreme places, but we want supporters and donors to have a better understanding of our charitable activity. With this in mind, I head to London to spend time with our press team to review images for use in Our Wounded, Working campaign. It has developed well and we have some powerful images.

Tuesday: I have the luxury of a quiet day to go through all the bits and pieces that are so important to keep everything ticking over.

Wednesday: A London tailor has just named us as its charity of the year partner. I have the pleasure of meeting its team and discussing how we can get the most the out of it. I feel slightly ashamed about my suit.

Thursday: It's off to the Grosvenor House hotel where we will be holding a gala dinner in May. Enticing 380 people to attend such an evening is far harder now than it was five years ago. We have a great team working on the event and the Welsh rock band Stereophonics have generously said they will play for free, so looks like it could be a great event. The fundraising element is always the key and the trawl for good auction prizes remains a priority. One prize we will be offering is a 4x4 driving experience on the glacier where we have been training in Iceland - as ever, I am amazed by people's generosity.

Friday: Time to get on our bikes. Everyone at head office is training for a cycle ride that is being organised for us in Kent, so we thought we should have a few sessions together spinning around the lanes of Norfolk. Apparently, there are hills in Kent. The ride gets the team out for a bit of fresh air and away from the computers for a couple of hours. With snow forecast, everyone wraps up. I am still feeling acclimatised for Iceland.

Walking With The Wounded is a charity that funds the retraining and re-education of wounded servicemen.

Ed Parker is chief executive of Walking With The Wounded

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