Agency: In-house
Spend: £6,100
The Papworth Trust is a charity and social landlord that offers employment and housing advice and support to disabled people in the east of England. The charity also carries out research and monitors and influences policy.
Format and audience
The annual review, published last month, is available both in print and as a PDF to download from the charity's website. The charity printed 2,500 copies and sent 1,000 of them to commissioners, MPs and other charities.
Print copies are also available to service users who request them, but the charity says it has too many service users to send copies to all of them.
When someone requests a copy of the review they are asked if they would prefer it to be sent in print or electronic format. The charity prefers to give out print copies, despite the cost, because of the amount of information inside.
Design and content
The review is well organised, with distinct sections for different operational areas and a simple, tidy design. However, there is a heavy focus on clients' personal stories and detailed information about the the charity's general operations is difficult to extract.
The review contains only a brief summary of financial information; the charity's full accounts, and a more detailed report, can be downloaded from its website.
Costs and practicalities
The trust spent £6,100 producing the review and distributing about 1,000 copies.
The Papworth Trust says:
"What we've tried to do this year is be bright and bold, and show how we can be positive about some key disability issues."
SCORE
Design: 4
Readability: 4
Content: 2
Transparency: 3
Total: 13 out of 20
