Charities are driven by their missions, not by their income streams, and it is a principle on which the whole third sector is based, says Seb Elsworth, director of strategy at Acevo.
Celebrities can greatly improve a charity's public image, but negative publicity can also reflect very badly on the organisation, says blogger Charity Celebrity.
Social media is encouraging small and medium-sized enterprises to do more for charities by allowing them to work collectively, not individually, according to Geoff Major, founder of the change managament consultancy BlueDucks.
Read Major’s blog
Charities should stop being frightened of new technology and use teleconferences and webinars more, argues Jonathon Grapsas.