"The concern is that we are perceived as being too big an organisation that can't serve individual patients and can't react fast enough,
"Charities as a whole are in danger of becoming de-personalised by using too many hi-tech fundraising mechanisms that no longer talk directly to the people."
Cancer Research Campaign and the Imperial Cancer Research Fund merged to form Cancer Research UK in December. The merged body employs 3,000 scientists and 2,000 support staff.
- McVie profile, Newsmaker, p15.