Book review: Eyes Wide Open: How to Make Smart Decisions

Emma De Vita reviews the book by Noreena Hertz

Book review: Eyes Wide Open: How to Make Smart Decisions
Book review: Eyes Wide Open: How to Make Smart Decisions

Noreena Hertz is a business commentator, academic and writer who likes to court controversy. Her latest book, Eyes Wide Open: How to Make Smart Decisions in a Confusing World, is her attempt to empower us to become confident and independent decision-makers, using the assumed wisdom that we typically have to hand.

Like most self-help books, it lists 10 steps to enlightenment. The first is "Get to Grips with a World in Hyper-Drive"; the last is "Embrace Dissent and Encourage Difference". Well-written and divided into digestible chunks, the book is a useful collection of the latest research on decision-making. Hertz also tackles what to do with the overwhelming amount of 'expert' information online.

Perhaps the most salient point she makes, however, is about the ability to accept the chaos surrounding us - "the complexities and uncertainties that are part and parcel of our age", as she puts it. It's about realising that a one-size-fits-all solution doesn't exist, and that the right decision today won't necessarily be the right one tomorrow because things might have moved on. Keep your wits about you, rise above the chaos and know that it's okay to change your mind.

Emma De Vita is books editor of Management Today

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