Campaigning programme could be a seventh hub

Indira Das-Gupta

Campaigners will have access to formal accreditation for the first time from October.

The certificate of campaigning will form part of the NCVO's new Campaigning Effectiveness Programme, which has been set up in a bid to make the sector take campaigning as seriously as it does fundraising.

The programme is a resource for developing and improving campaigning.

The umbrella body wants it to act as a seventh national hub of expertise.

However, it will not be funded as the other hubs are, by ChangeUp, but by a three-year Big Lottery Fund grant of £634,000. This follows a successful bid at the end of last year (Third Sector, 30 November).

The course, which starts in October, is aimed mainly at people already working as campaigners. Based largely on the Good Campaign Guide, which the NCVO published in March last year, it will consist of 10 modules taken over seven months. It will cover how to lobby MPs, organise direct action and raise issues in the media.

Thirty places will be available and applicants should have a strategic sense of planning, political nous and passion.

"We hope to become the campaigning equivalent of the Institute of Fundraising," said Chris Stalker, head of the programme.

"The circumstances under which charity campaigners work have become more complicated as the relationship between government and charities has developed."

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