CAREERS: How I got here - Rosie Wyer, senior donor development officer, Born Free Foundation

What was your first job? I got on to the first journalism training course at IPC magazines and became a sub-editor with Petticoat magazine.

What does your current role involve? Born Free believes that wildlife belongs in the wild and is dedicated to the phasing out of captivity, and the protection of rare species in their natural habitat. My work involves increasing membership and animal adoptions by following up interest with mail-shots and telephone campaigns.

Roughly outline your career path? After five years at IPC magazines, which included being promoted to production editor of OK! magazine, I married and took a few years out to have my family. I followed that by working part-time before I joined the medical research charity Action Research as co-ordinator for Paddington's Action Club. Having worked my way up to direct appeals manager, I left this June after I was offered my present role at Born Free.

What training or course has most enhanced your career?

Probably the annual Institute of Fundraising (formerly ICFM) conference, which was so good I attended twice. I learned so much through excellent teaching seminars and good networking.

What is your biggest career achievement?A Royal Mail award for a direct marketing piece I wrote on Parkinson's Disease while I was at Action Research.

What's your advice to people starting out in the sector?

Stick with it: the integrity and job satisfaction far outweigh the money in your pocket. You'll sleep at night knowing that you have done something worthwhile every day.

Are there any charities you support financially, or with time?

I have left Action Research a legacy but the rest of my financial support is distributed between animal welfare and Christian organisations.

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