Charitable foundations 'not making the most of major donors'

Organisations should promote themselves to philanthropists, says New Philanthropy Capital

Foundations must work more closely with philanthropists to make the most of major donations, a report from New Philanthropy Capital has claimed.

Foundations have the expertise to make the most of large donations from philanthropists but there are no relevant networks to bring the two together, the report concludes.

"The whole infrastructure that should be there is underdeveloped," said Padraic Brick, a senior consultant at NPC and author of the report. "Individuals aren't prompted to give through foundations."

Foundations seeking to attract interest from high-value individuals should promote themselves to people who advise philanthropists, such as accountants, investment managers and lawyers, he said.

"NPC has introduced donors to foundations in the past and that has worked really well," said Brick.

He said there were already some examples of individual philanthropists giving money to established organisations, such as Warren Buffett's donation of $37bn to the Bill & Melinda Gates Foundation, but that these remained relatively unusual.


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