Charities are intensifying fundraising efforts, say interim managers

Research by consultancy Russam GMS is based on a poll of 450 interim managers

More than 80 per cent of interim managers working for charities say their organisations have increased their fundraising efforts in the past six months, according to research by consultancy firm Russam GMS.

In a poll of 450 interim managers on the firm's books in March, 84 per cent said their charities had placed a greater emphasis on fundraising in order to meet a real or anticipated shortfall in income.

It did not ask whether this meant they had increased spending on their fundraising activities.

Sixty-five per cent believe the sector's income as a whole was falling, and 25 per cent thought it was increasing.

When the same survey was carried out in September 2009, 76 per cent said income levels were falling across the sector.

Ian Joseph, head of the not-for-profit and charities practice at Russam GMS, said: "Compared with six months ago, it appears that the outlook for the third sector is improving, albeit slowly."

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