Oxfam led donkeys laden with coffee to the London Stock Exchange last week to kick off its global coffee campaign. Farmers in the developing world face ruin because of collapsing prices, says Oxfam, which is campaigning for market rules to be changed to give farmers a fair price. Oxfam's report, "Mugged: Poverty in your coffee cup", says that farmers get on average 24 US cents a pound, while consumers pay roughly $3.60 a pound, a mark-up of 1,500 per cent. Oxfam's Coffee Rescue Plan proposes that governments, companies and producers should manage the market to stop supply overshooting demand.

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