An exploratory meeting is being held in London tomorrow to discuss the establishment of a trade body for charity workers that count communications as part of their brief.
Among those expected to attend the meeting, which is to be held at Crisis's Skylight Cafe, will be the Voluntary Action Media Unit, the Media Trust and the communications chiefs of several charities, including Leonard Cheshire and the British Heart Foundation.
Institute of Fundraising chair Joe Saxton is behind the concept.
He said he hoped that the Institute of Communicators in Charities will, in 20 years' time, "have done as much for charity communicators as the Institute of Fundraising has done for charity fundraisers.
"One task is to make charity communications feel more like a discipline and a career. The aim is to create a trade body that will represent all those who handle communications within charities, not just communications directors. It's for anyone whose job includes websites, policy, PR, media relations or publications."