Community & Events Fundraising

Good practice, case studies, expert advice and tips on community and events fundraising for charities.

The fundraising climate challenge

As charities come under increasing pressure to demonstrate their eco-credentials, how are the sector’s financial engines converting to greener, cleaner fuel?

Marathon postponement announcement sparks complaints

After it was announced that the 2022 London Marathon will be postponed, Rebecca Cooney finds out why some charities are hitting the wall with the iconic event

Telethons without TV: Why the internet is the future of broadcast fundraising

As totals raised by telethons continue to fall, what can charities learn from an online fundraiser in 2017?

Park Lane Stables: the last chance saloon

How a small, local charity’s urgent crowdfunding appeal captured the public imagination – and secured its future. Photographs by Colin Stout

How community share offers could mobilise social and financial capital

Community share offers could provide a financial boost to charities looking to diversify, and connect them with local supporters and initiatives

Photo feature: Meet the real distance runners

After Covid-19 disrupted the 2020 London Marathon, thousands of charity fundraisers raced solo for the causes that matter to them. Third Sector met four people going the distance

How the Royal British Legion’s Poppy Appeal has adapted to the coronavirus crisis

The Poppy Appeal has been running since 1921 and is a cornerstone of the legion’s income. Rebecca Cooney finds out how the charity plans to tackle its 2020 appeal

In the face of a fundraising crisis, constancy is a high-value commodity

As the impact of the coronavirus makes fundraising increasingly difficult, charities should be asking what they can do for their donors, Rebecca Cooney hears

Charity shops: Alive and thriving on the high street

The retail sector as a whole is struggling. Yet many charity shops are not only surviving, but growing their income. PJ White finds out what it takes to succeed

Fundraising study: Giving remains a national pastime

Third Sector's annual Donating Trends survey finds few people are signing up to the Fundraising Preference Service, there is work to do on public trust, but a refreshingly high number of people still give, writes Rebecca Cooney

Is the gala ball the Cinderella of fundraising?

With a number of charities moving away from the traditional gala offering, some say this technique has had its day. Susannah Birkwood reports

Mass events show no sign of losing their popularity

At a time when methods such as telephone fundraising and direct mail are getting less popular, the sector can't seem to get enough of mass-participation events. Susannah Birkwood reports

Analysis: The three dry campaigns - compare and contrast

Health charities have battled it out with rival efforts to promote alcohol abstinence. Susannah Birkwood reports

Kevin Cahill of Comic Relief: 'There is still public trust in us as an organisation'

The chief executive of the red nose charity talks to Tim Smedley about its history, its methods and getting through a recent scandal

Crossing the UK with young people's support

Beeline Britain is a fundraising expedition project that completed the first-ever straight-line journey between Land's End and John O' Groats to raise money for Blesma, the charity for wounded and limbless veterans

Business partner: Bidwells and Children's Hospice Association Scotland

The property management firm has set each of its 500 members of staff the goal of raising £175 in one year for organisations supporting children with terminal illnesses

Interview: Steve Wyler

The outgoing chief executive of Locality talks to Andy Hillier about the future of localism and the capacity of communities to solve their own problems

Case Study: Midlands Air Ambulance Charity and RAF Museum Cosford

The West Midlands charities raised £30,000 by holding a motorcycle ride and a festival

Big Giver: London Community Foundation

The grant-maker funds diverse projects across education, health, employment and social inclusion with sums of up to £60,000

How to turn marathon runners into long-term supporters

Maintaining a tidy donor database and getting the tone right in communications can keep first-time fundraisers interested in a charity, writes Mark Roy

Change makers: RNLI

We look at how the lifeboat charity launched the first-ever street collection for a charitable cause in 1891

Peter Gilheany: Find ways to make awareness days inspiring - not a recurring burden

The concept is going through a renaissance thanks to Movember and Cancer Research UK's Dryathlon. Our columnist offers his advice on making your awareness day a success

Change maker: Macmillan Cancer Support

The cancer charity's national coffee mornings are a simple idea, but have raised more than £95m so far

Case Study: Alcohol Concern

The charity's Dry January campaign has experienced a surge in support

The serious lessons of the CharityGiving controversy

Peter Gotham, a partner at MHA MacIntyre Hudson, explains the steps charities can take to avoid being left out of pocket

Third Sector Excellence Awards 2012: Fundraising Event - Winner: Shelter: Vertical Rush

Awarded to an innovative fundraising event that achieved or exceeded its targets

Analysis: A first step towards clearer regulation for fundraising

The Hodgson review was deeply critical of confusion and duplication in the way fundraising complaints are dealt with. Jenna Pudelek examines how the three main bodies have responded and hears from the four key figures

Analysis: Fundraising complaints - Are some methods being pushed too hard?

The Fundraising Standards Board's annual complaints report highlights persistent problems and new developments. Stephen Cook looks at direct mail and telephone calls and Jenna Pudelek reports on challenge events and email fundraising

Case study: Action for Children and Elephant Family

The children's charity and the charity funding the endangered Asian Elephant staged the largest ever Easter egg hunt

Debate: Should charities refuse to refund deposits to fundraisers who cancel?

The Fundraising Standards Board recently ruled that Childreach International did not breach its event guidelines

Follow us on:
RSS Feed

Third Sector Insight

Sponsored webcasts, surveys and expert reports from Third Sector partners