Digital round-up: Amnesty video looks beyond borders

Plus: RNLI upgrades its connectivity with WAN deal and Purple Agency merger

Amnesty International has launched a video experiment to help break down barriers between Europeans and recently arrived refugees.

The five-minute video, based on a theory from the psychologist Arthur Aron that four minutes of uninterrupted eye contact increases intimacy, was applied to the refugee crisis. Syrian and Somalian refugees who have been in Europe for less than a year and people from the UK, Belgium, Italy, Germany and Poland were asked to look into each other’s eyes on camera.

Published on YouTube on 17 May, the video has been viewed more than 163,000 times.

"Too often, what gets lost in the numbers and headlines is the suffering of actual people, who, like us, have families, friends, their own stories, dreams and goals," says Draginja Nadazdin, director of Amnesty International Poland, which created the campaign. "What if we stopped for just a moment and looked at who they really are?"

Meanwhile, the RNLI has partnered with the communications group KCOM to supply and upgrade its wide-area network.

The new, fully managed service now connects all of the emergency charity's 237 lifeboat stations and forms part of the organisation's ongoing plan to make its work more accessible to volunteers, colleagues and supporters.

"Our aim is to give our station’s staff and volunteers the best service possible," says Steve North, IT project manager at the RNLI. "Lifeboat crews and volunteers input the details of lifeboat launches, then upload video footage from their rescues, which can be used for media, training and fundraising."


Finally, the not-for-profit consultancy Purple Vision and the app developer Appssential have joined forces and will trade as a single entity under the existing Purple Vision brand.

Purple Vision has worked with hundreds of charities, associations and universities since 2003. The new organisation will continue to focus primarily on not-for-profits (charities, membership and higher education) with travel (principally with tour operators and travel agents) added as part of the merger.

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