Digital round-up: Ricoh launches digital postcards to help dementia sufferers

Plus: Pride in London launches new payment platform and the Lullaby Trust releases a new version of Baby Check

Ricoh has launched a digital postcard tool to help those affected by dementia to stay connected through personalised images.

The tool is part of the imaging and electronics company’s Printed Memories programme, which was developed in partnership with Alzheimer’s Research and is designed to help family and friends maintain links with people with dementia, who can become withdrawn and socially isolated.

Users can upload photos of loved ones onto the Printed Memories platform. They then have the option to write personal messages before converting their photos into postcards, which are sent directly to the recipients wherever they are based across Europe. A donation of £1 will be collected for Alzheimer’s Research for each postcard sent.

The Printed Memories portal is available in English, Spanish, Italian and Polish, with more languages to be added over the course of the year.

Timothy Parry, director of communications and partnerships at Alzheimer’s Research, said: "The generosity, support and technology know-how shared by Ricoh is playing a powerful role in helping those affected by Alzheimer’s and other dementias to stay connected. The Printed Memories portal demonstrates the unique strengths that partnership can unlock in the battle to combat these diseases."

desktop and app images

Pride in London has linked up with the donation platform goDonate to launch its new one-off online donation facility.

Integrated into the charity’s website and app, the platform reduces the number of fields a donor must complete with information pulled from their digital wallets, such as ApplePay and PayPal. Launched in April 2018, goDonate aims to reduce the time it takes to make a donation to under three seconds, according to its creator, Addition.

Alex Talcer, director of fundraising at Pride in London, said the platform was one of the new fundraising tools the charity was looking for to broaden support for its work.

"goDonate gives us a one-stop solution and the payment technologies we know our audience want," he said. "It is really easy to integrate with our existing digital platforms, with the Addition team on hand to provide expert advice along the way."

lullaby trust website

The baby charity the Lullaby Trust has updated a free app to help parents test their infants for different signs of illness and determine how unwell they are.

Baby Check includes 19 symptom checks for parents to complete, with the app calculating a final score to indicate the severity of the baby’s illness and advising them whether or not they should see a doctor.

Baby Check was originally distributed to parents by the trust in booklet form, before the app was launched through a pilot scheme in 2015 in partnership with Birmingham Healthcare NHS Foundation Trust. This latest iteration of the app is designed to make it even easier for parents to use and is now CE marked as a Class 1 medical device.

The app can be downloaded for free from Google Play and the App Store.

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