Finance: Property causing image problems

Almost one in five charities believes the property it occupies fails to project the image it wants to portray, according to new research.

A survey of 70 finance directors by the property consultant Donaldsons, in association with the Charity Finance Directors' Group, found that 18 per cent thought their offices presented an image problem.

"We know that our building entrance and reception don't convey a good image to our visitors," one respondent said. "But there's not much we can do about it without moving."

A further 18 per cent said they occupied the "wrong sort of property".

But 67 per cent of charities said that their property's image was not a problem.

A quarter of charities said they would prefer to own their property, but the majority were either happy with leasing or did not have an opinion.

KEY POINTS

- One in five charities thinks its property is not projecting the image it would like

- Eighteen per cent said they occupied "the wrong type of building"

- However, two-thirds of charities considered that their property was not a problem.

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