Focus: Communications - Site Visit - www.charitybusiness.com

Outsourcing consultancy Charity Business sees its website, relaunched in May, as an information resource for charities - indeed, it says it is "passionately committed to supporting and inspiring charities to achieve more". So how much assistance does it really provide to charities trying to learn more about areas such as risk management, business planning or investment management? The answer is that there is useful stuff here, but it seems to take a while to get to it. On the way there's a lot of repetition and a certain lack of imagination.

Main pages

The format of the main page is key to getting to grips with this site, because the other pages are mainly permutations of it. There's a cheery "who we are" paragraph and news items on display, the first of which is a case study on the benefits of using Charity Business services. It then took three clicks from the home page to actually get to some content - for instance, a reasonably interesting one-pager on choosing a trustee.

There is possibly more available - there are references to registering and logging in - but I was never asked by the system to do so.

Special features

The site does offer useful content, especially the issue of the month slot. But this could have been flagged up more clearly, and there could have been less Charity Business marketing.

Charity Business says

"We want the new site to really help charities become more efficient in the way they work so they can concentrate on fulfilling their objectives.

The redesign encourages users to find out more, and they are encouraged to let us know what they want our experts to write about."

Site visit is by technology writer Gary Flood

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus