Focus: Communications - Site Visit - www.icr.ac.uk

The Institute of Cancer Research is an organisation with a mission to "relieve human suffering by pursuing excellence in the fight against cancer".

A college of the University of London and working partner of the Royal Marsden NHS Foundation Trust, the institute relaunched its 1,500-page website in March.

Main pages

A versatile organisation that functions as many different things at once, the institute has created a site to reflect this in an impressively seamless way. The homepage keeps things simple with a main menu bar complemented by a brief description of the institute, the latest news items and four principal boxes offering quick links and drop-down menus for the main areas: research, education, jobs and 'support us'.

Inside, everything is beautifully organised. Press releases are arranged in chronological order, the 'cancer info' section is broken down into the various types of cancer and 'support us' offers useful pages on corporate partnership events, challenges and appeals, to list but a selection.

Special features

The site's research area is vast. However, the institute has included a 'research highlights' section to give concise descriptions of its most recent findings - for example, a new approach to the management of prostate cancer.

The Institute of Cancer Research says:

"As a research organisation, a higher education institution and a charity, the institute has a number of key audiences, including scientific researchers, students and members of the public. The new site reaches out to all of these and meets their needs in a simple, stylish format."

Site Visit is by Tony Hodson

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