Focus: Fundraising - Keyfund Federation


Hannah Eyres, director, Keyfund Federation

Why did you apply to this funder? In the past three years, Keyfund, the youth-led charity aimed at instilling in young people the skills necessary to acquire funding for a variety of projects, has undergone massive growth and is restructuring in an attempt to deal with this development.

It is implementing a licensing model that will help it manage its continuing expansion while still enabling it to assist at a local level. This licensing model is part of Keyfund's strategy to become self-sustainable within the next three years or so.

Describe the application process It was very simple - we just went online and filled out the application on Northern Rock's website. It took a couple of months to complete the entire process, but because we had an existing relationship with Northern Rock we had a lot of support from the grant officers, which made the process that much easier.

Is part of the money for training? The money is divided equally between the young people applying for funding and the organisation itself. Half of the money is used for Keyfund's core costs, which will help to maintain the organisation while it implements its model for autonomy. The rest of the money will be used to train and instruct the young people who hope to receive funding through Keyfund.

Did you apply to other funders? We are receiving funding from the Tudor Trust and the John Paul Getty Jr General Charitable Trust.


Richard Walton, programme manager, Northern Rock Foundation

Keyfund is an innovative organisation that is wrestling with the idea of implementing a licensing model into the framework of its foundation.

This is something that has worked very well in the market economy, but may not have worked with such success in the voluntary sector.

We want to see Keyfund succeed in this venture, but we also want to support the charity because it is a north east-based organisation. We want to fund ideas that come out of this area, because we feel it is important to support home-grown ideas.

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