Fundraising: Benchmark plan for fundraising

Voluntary sector think tank nfpSynergy has begun work on the first international fundraising benchmarking scheme open to all charities.

The Global Fundraising Benchmark, which is free to enter, operates online and offers participating charities the chance to find out in confidence how well their different fundraising techniques are performing, both in the UK and around the world. The first results are expected in January.

Charities that contribute will receive reports on their performance against that of their counterparts on a range of indicators, such as return on investment on different methods of fundraising or income per member of fundraising staff.

"There is one link, and anyone in the world can fill it in," said Joe Saxton, co-founder of nfpSynergy. "We are hoping to reach small organisations in the UK that might find it useful, but we're dependent on getting a good number of responses."

To be included in the first wave of results, surveys must be completed at by 30 November.

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