The Children's Society is extending its relationship with publishers Wiley-Birch following the successful endorsement of a business philosophy book.
The charity estimates that more than 10,000 copies of David Taylor's The Naked Leader have been sold in book shops across the UK.
The charity receives 19p from each copy sold and has been involved in the publicity surrounding the publication.
The Children's Society is in discussions with the publisher over ways to extend the relationship.
The author has included the society in a lecture tour due to start in the autumn.