Fundraising News: Young resent guilt of street technique

Some 84 per cent of young people resent being asked for money by street fundraisers, according to a Giving Nation website poll.

G-nation campaign director Andy Thornton said: "We know young people are keen to give, as 75 per cent of them said that they gave to a cause they believed in the last time they were asked. But similarly, 70 per cent feel guilty when they can't afford to give."

The organisation's online forum,, encourages awareness of charitable giving among the young and has 12,000 members using its suite of chat rooms, news features and games.

Thornton added: "What we don't always realise is how off-putting it is to be made to feel guilty in a social setting for those at a self-conscious stage of life."

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