Christian Aid hopes to introduce young people to sustainable development through an online game about goat recycling. The game, called 'Go Goat Go!', is based on Christian Aid-supported projects that give goats to poor families in countries such as Bangladesh and Rwanda. In return, the charity is given the goat's first-born kid to hand on to another family. Players that log on to www.globalgang.org.uk/goats are given a virtual goat called Lucky that they have to feed and milk, and the aim of the game is to live off the goat and help feed the people in the settlement.
If Lucky has a kid, the player wins the game. Christian Aid is also launching an online education and fundraising pack called 'Goat for it!'. It is aimed at teachers, students and youth leaders and includes a range of ideas for fundraising events based on goat recycling.