Rethink and Mental Health Media are teaming up with broadcasters Community Channel and Five to produce an online Government-funded resource allowing people with mental health issues to express their responses to the arts.
Madforarts was unveiled by Arts Minister Estelle Morris on Monday. It will provide a forum for people with experience of mental health issues to give their views on art, architecture or music.
Twelve people will make short films, all of which will be shown on the Madforarts website and the Community Channel, with five of them screened on Five.
Madforarts is part of the DCMS's £13m Culture Online programme, which uses new technology to increase access to arts and culture.
The project will launch in England on World Mental Health Day, 10 October.