The broadcasting executive Michael Grade has been appointed interim chair of the new Fundraising Regulator.
The Cabinet Office announced this morning that Grade, who was made a Conservative peer in 2011, would take on the role for at least the next year.
Grade, who has had a long career in broadcasting and has held roles including chief executive of Channel 4, chair and chief executive of ITV and chair of the BBC board of governors, will take on the role for at least four days a month at a rate of £500 per day.
In a statement, the Cabinet Office said responsibilities of the role would include overseeing the setting up of the new fundraising body "to restore public trust and confidence in charity fundraising on the back of Sir Stuart Etherington’s review into fundraising practices".
It said Grade would work quickly to appoint a board and chief executive for the new organisation and start working with charities to establish the new self-regulatory system for fundraising.
He will also "drive forward the new self-regulatory system recommended in the Etherington review after the initial exposé of unacceptable fundraising practices in May", the department said.
Grade is a trustee of the Science Museum, and a former chair of the National Lottery operator Camelot.
The Cabinet Office said his appointment was for the next 12 months with the possibility of reappointment.
Rob Wilson, the Minister for Civil Society, said: "The new chair has a vital role in restoring public trust in the charity sector. I welcome Lord Grade into this role as someone with the stature and experience to set up the new regulator and bring people together to deliver the necessary reform. I have every confidence and expectation that all the recommendations laid out in Sir Stuart Etherington’s review of fundraising will be implemented in full."
Grade said: "The people of Britain are among the most charitable on earth. Their continuing generosity depends on their trust in the charities that fundraise, which is why I intend to work with charities to ensure that this trust is not abused."