NSPCC joins prince's anti-cyberbullying campaign

The campaign, launched by the Duke of Cambridge, includes an online code of conduct

The NSPCC has joined a nationwide campaign and action plan to help young people tackle cyberbullying.

The campaign, which was created by the Royal Foundation's Taskforce on the Prevention of Cyberbullying and launched by the Duke of Cambridge, includes an online code of conduct called Stop, Speak, Support, which encourages children to think critically about what they see online and to speak out when necessary. It has been created in conjunction with some of the country’s leading tech and media companies and charities, including Facebook, Google and EE.

A statement from Kensington Palace said Prince William hoped the plan would reach every 11 to 16-year-old in Britain and empower them to stop cyberbullying and seek support.

The promotional campaign to highlight the code will run for three months until Safer Internet Day on 6 February 2018.

Peter Wanless, chief executive of the NSPCC, said: "We know it can be very difficult for young people being bullied online or in person to tell someone what’s happening to them. Many are simply too scared to speak out or they believe somehow that it’s their fault.

"By helping to create the Stop, Speak, Support campaign with the Royal Taskforce and our young volunteers -– some of whom have experienced cyberbullying themselves – we are empowering young people to support their friends who are being bullied online.

"Stop, Speak, Support provides simple steps for children and teenagers who witness cyberbullying to follow, with an emphasis on encouraging their peers to speak out and seek help from either a trusted adult or Childline, because bullying doesn’t go away on its own."

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