The advert, posted by the recruitment agency GatenbySanderson, offers a salary of about £120,000 a year for the successful applicant, although it says more might be available for an exceptional candidate.
"In this pivotal senior appointment, you will provide effective leadership and direction to a team of some 200 talented colleagues," the advert says.
"You will ensure we grow our share of giving across corporate, high net-worth, trust, community and volunteer fundraising; working in close cooperation with our newly integrated marketing & communications team to deliver shared objectives and ensure we are exemplars in the charity sector."
Nigel Spencer, a brand strategy consultant who served as the NSPCC’s interim head of individual giving between October 2015 and April 2016, has been covering the fundraising director role on an interim basis until a permanent replacement for Farthing was found.
When Farthing left the charity last April, the NSPCC said he had decided to move on to pursue new opportunities. He initially took a four-month break from work before joining the animal charity the Aspinall Foundation in September as its new chief executive of fundraising.
The NSPCC’s most recent accounts, filed with the Charity Commission in November, have since shown that the charity’s income fell by 4 per cent to £129m in the year to March 2016.
Farthing’s departure from the NSPCC came shortly before the Fundraising Standards Board concluded an investigation that found the charity was one of several that had failed to adequately monitor an agency’s fundraising activities during the summer of 2015.
A second investigation, launched in 2015 by the Information Commissioner’s Office, into the adherence to Telephone Preference Service rules by the NSPCC and several other charities was due to be completed in September, but the findings are yet to be released.
Asked why the NSPCC had waited so long before appointing a permanent replacement for Farthing, a spokesman for the charity said: "We’ve had an interim director in place."
He said the salary offered – £10,000 less than the £130,000 a year Farthing had been paid while in the post – was "in line with the market" and the charity had decided to add the term "engagement" to the job title because it was an important part of the role.