The Numbers: Campaign for Female Education

The Campaign for Female Education empowers underprivileged girls and young women in Africa by investing in their education.

Total income: £5.5m for the year ending 31 December 2007, compared with £3.3m for the year before.

Highest salary: One employee was paid more than £60,000.

Reserves policy: The reserves policy is to cover a year's school costs for girls on the programme, plus the equivalent of six months' running costs for the UK and US offices. At year-end, these reserves totalled £2.04m, which was about £400,000 below the target.

Fundraising costs:  The charity spent £275,000 on generating voluntary income, which totalled £5.3m, giving it a fundraising ratio of 5p in the pound. The previous year's ratio was 6p in the pound.

Pension: The charity offers a money- purchase pension scheme and contributes 8 per cent of employees' pensionable earnings.

How performance is communicated: The website ( has an FAQ section, which describes the charity's activities and how it works. It also includes information about how it is funded and what proportion of donations goes on charitable work. The charity has invested in an outcome measurement system, which tracks how particular funds are spent. According to the charity, this enables it to link beneficiaries to donors to the extent that every pound received from a donor can be traced to an individual beneficiary.

The charity says: "In 2007, we raised £2.2m more than in 2006, representing 68 per cent year-on-year revenue growth. Camfed was selected for the Financial Times seasonal appeal for the second year running, which contributed 16 per cent of total revenue. We also had tremendous success with a major fundraising strategy that targeted trusts, foundations and corporate donors, which we launched in 2007."


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