The Disasters Emergency Committee’s appeal for victims of the floods in Pakistan has so far raised £5 million.
The appeal was launched last Monday and member agencies of the DEC are now supplying aid to more than 300,000 survivors of the disaster. Aid efforts include:
- Oxfam deploying 17 emergency boats to help search and rescue efforts;
- Islamic Relief delivering hygiene kits and tents to 14,000 people; and
- Save the Children distributing food to 48,000 survivors.
Brendan Gormley, chief executive of the DEC, said: "These devastating floods have left millions fighting to survive with little food, clean water or shelter.
"As monsoon rains continue unabated, it is clear that the situation is deteriorating and the speed of our response is vital. We urgently need the public’s help to save more lives."
So far the floods have killed 1,600 and affected more than four million people.
Donations to the appeal can be made online or by calling 0370 60 60 900. Donations are also being accepted at high street banks and post offices.