The RSPB has commissioned a fleet of five vans, each carrying a distinctive image of one of the UK's favourite birds, to help raise its profile this summer. The vans will be distributed among the conservation charity's regional offices, where they will be used to boost its presence at local county shows and exhibitions to explain how the society helps birds and other wildlife. The vans feature the barn owl, puffin, kingfisher, avocet livery and red kite, and were designed by wildlife artist Mike Langman. "These eye-catching vans will be an invaluable aid to raising our profile at public events this summer," said Karen Rothwell, marketing director at the charity. "They will attract new members and supporters, enabling us to conserve more wild birds where they live." The vans will be sent respectively to the north west, south west, south east, eastern and central England.
Rothwell added that, because the charity takes its transport policy seriously, it chose Vauxhall vans for their good fuel economy and low exhaust emissions.