State of the Sector survey: size matters

The different priorities of those working in small, medium and large charities

The State of the Sector survey revealed significant differences between the views of respondents from small, medium-sized and large charities.

Respondents from the largest charities - those with annual incomes of £6m or more - were the most likely to report job losses or downsizing because of the recession and to say Gift Aid had a big impact. They were the most worried about public perception and the most influenced by press coverage of the sector, but they also felt they had better relationships with the media than smaller charities.

On funding, respondents from large charities were the least interested in longer-term funding and the most keen on growing voluntary income.

They were also the most likely to say the Institute of Fundraising, the Fundraising Standards Board and the Charity Finance Directors' Group had a big impact on the sector.

Respondents from charities with incomes of less than £1m were more worried about accessing government funding and improving their governance. They were the most likely to say large charities were having a negative impact on the sector, but the least likely to regard the sector as being conservative and cautious.

Those from small charities were the most interested in finding ways to sustain income. People from organisations with annual turnovers between £1m and £6m were most likely to believe their charities worked well with other charities.

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